Spurring Mandaue’s growth

THE Mandaue Chamber of Commerce and Industry (MCCI) recognized outstanding brands, businesses and entrepreneurs that have helped spur growth in Mandaue City through their bold ideas, innovations and brave ventures during the chamber’s gala night on Thursday.

This is the first Mandaue Chamber Awards launched by MCCI this year, an award with a “dynamic modern image that recognizes people, products and places, that define Mandaue City and that also serves as model for entrepreneurial success.”

“Mandaue Chamber Awards aims to inspire other entrepreneurs and would-be entrepreneurs in cultivating businesses, which adds value within their organization and the community in general,” said MCCI president Glenn Anthony Soco.

The Mandaue Chamber Awards trophy was designed by Kenneth Cobonpue.

For its product quality representing the food culture of Mandaue, MCCI conferred awards to Didang’s Masareal as the Local Product of the Year.

“Since 1912, Didang’s Masareal has represented the values of ingenuity, persistence, and hard work of rising above circumstances to create businesses and products that stand the test of time,” said MCCI.

According to Prudencia Suico Falcis, proprietor of Didang’s Masareal, honesty (in the business) and continued prayers made her mother’s business grow. Masareal is a delicacy made of ground peanuts and sugar served in a rectangular bar.

Leo Lim Liu, patriarch of the family behind Golden ABC, Matimco Inc. and Oakridge Business Park, was awarded Mentor of the Year.

MCCI said his achievement and influence spans many industries and whose next generation displayed tremendous success in garments, global fashion and manufacturing. Golden ABC is behind popular retail brands like Penshoppe.

The Destination of the Year award was conferred on Parkmall for its innovations in destination shopping and creating a unique lifestyle environment for shoppers in the Mandaue area.

The Global Brand of the Year was awarded to Philippine Brand of Profood International Corp. The Philippine Brand is now present in 52 countries.

Justin Uy, the company’s president and chief executive officer, said consistent quality, reasonable pricing and continuous delivery were the factors that made the brand reach foreign territories.

Dedon was named Foreign Investor of the Year for its contribution to the Philippine furniture industry, generating local employment, spurring innovation and cultivating design excellence.

MCCI said Dedon’s “outdoor sophistication, global lifestyle, cutting-edge design and Filipino craftsmanship” have made the company and Mandaue City a standout in the global furniture scene.

“Innovation for us is also about people, how we treat people, how we deal with people, how we inspire people in Mandaue, in the Philippines to do their best every single day, in every single piece of furniture they produce in Dedon. In Dedon, we always like it to be the first movers,” said Hervé Lampert, chief executive officer and managing partner of Dedon.

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