The Cadiz City Pavilion experienced a 46 percent slump in sales during the week-long Panaad sa Negros Festival 2024 from April 15 to 21.
The festival witnessed a notable decline in the sales of the pavilion--from P958,994.50 in 2023 to P515,853 this year.
This contrast raised concerns among festival organizers and local authorities, a press release from the Cadiz City government said.
Supervising Development Cooperative Specialist Shen Villena attributed the sales decline to various factors.
Villena, who served as the Cadiz Trade Fair coordinator during Panaad Festival, pointed out that the high heat index and inflationary pressures
contributed to the subdued consumer spending observed during the festival.*