As the holiday season wraps up, Philippine Airlines (PAL), the country’s flag carrier, has announced a series of updates to its operations, aligning with upcoming celebrations such as the Sinulog Festival in honor of the Sto. Niño in Cebu and the Chinese New Year.
PAL president and chief operating officer, Capt. Stanley K. Ng, shared plans to introduce new routes and increase flight frequencies to key destinations, both domestically and internationally. According to Captain Ng, these adjustments aim to reconnect families and communities, reflecting the airline’s commitment to service.
Starting Dec. 3, 2024, PAL launched thrice-weekly Clark-Siargao flights and revived its Cebu-Osaka Kansai route on Dec. 22. Seasonal routes like Cebu-Seoul-Incheon and Clark-Seoul were also introduced, catering to travelers from Dec. 21 to March 4. Additionally, a daily Manila-Cauayan route will commence on Jan. 15, 2025, offering Northern Luzon residents a faster alternative to the usual 10-hour land journey.
PAL is also increasing its presence in international markets, with daily flights from Brisbane and a newly launched Seattle service. High-demand regional routes, such as Manila-Tokyo Narita, Manila-Bangkok and Manila-Singapore, will see more wide-body aircraft deployed.
For domestic travelers, PAL operated 74 additional flights during the holidays, serving routes from Manila to cities like Davao, Bacolod and Tacloban, and between Cebu and destinations including Siargao, Caticlan and Puerto Princesa.
Celebration of Filipino
Hospitality
Beyond expanding its network, PAL has been recognized for its storytelling through its short film “Alaga” (Care), which highlights the heartfelt service of its crew and staff. The film, showcasing acts of genuine care and Filipino hospitality, earned a spot among Campaign Asia’s Best Christmas Ads of 2024.
Building on this recognition, PAL has released “Sorpresa” (Surprise), a new film celebrating family, love and the joy of rekindled dreams. Accompanied by the classic Filipino song “Kahit Maputi Na Ang Buhok Ko” (Even When My Hair Turns White), the story emphasizes the sacrifices made for loved ones and the joy of fulfilling dreams.
With these initiatives, PAL continues to highlight its role in connecting people and creating moments that resonate across generations, staying true to its tagline, “The Heart of the Filipino.”
As we welcome the Feast of the Sto. Niño, may we celebrate safely and joyfully. Pit Senyor!