LausGroup's Pampanga Premier Cars is officially the first BMW EV-ready facility in the country following the launch of the BMW Retail.Next on February 27 at its showroom along Jose Abad Santos Avenue in the City of San Fernando.
BMW Retail.Next is a new retail concept for all BMW Group brands, designed to provide a holistic experience for customers throughout every online or offline interaction they have with the dealership, with its fully refurbished showroom with lounge, cafe, consultation room and a lot of amenities for customers.
During the launch, the newest model BMW iX1 eDrive20 electric vehicle was unveiled, along with the switching on of the BMW EV Charger, making LausGroup Pampanga Premier Cars the first Sell and Service EV showroom and the first sustainable BMW dealership in the Philippines.
LausGroup Chairman and CEO Lisset Laus-Velasco said that the groundbreaking initiative marks the drive of Pampanga Premier Cars and the Laus Group of Companies towards an electrified future, eco-friendly driving innovation and sustainability in the local auto industry.
“These milestones reflect our commitment—not just to luxury and performance—but to innovation, sustainability, and shaping the future of mobility. We hope you experience that difference in this new facility, designed to provide a seamless, dynamic, and truly exceptional journey,” she said.