SUN LIFE Grepa Financial Inc. (Sun Life Grepa), a major life insurance company in the country, has partnered with the Philippine Business for Social Progress (PBSP) to launch the Zero Extreme Poverty Philippines (ZEPPH) 2030 campaign.

Led by PBSP president Bro. Armin Luistro, the ZEPPH 2030 program is a collective movement of civil society organizations that are working together to alleviate poverty nationwide.

Sun Life Grepa will support the life insurance needs of the program beneficiaries through special agreements with participating non-government organizations.

“We are grateful for the chance to secure the dreams of Filipino families and be part of nation building,” said Sun Life Grepa president Richard Lim. “We believe that by enabling our countrymen to achieve financial security, we can help create a better, brighter Philippines.”

Sun Life Grepa’s purpose of providing lifetime security and healthier lives is aligned with the ZEPPH 2030 program’s objective of uplifting the lives of one million underprivileged families. Through the program, the targeted families will be given access to tools, knowledge and materials that will allow them to become self-sufficient by 2030.

Specific focus areas towards achieving this goal have been identified by ZEPPH 2030, namely, health, education, environment, livelihood and employment, agriculture and fisheries, housing and shelter, peace and human security and social justice. Public and private organizations will support a program area and coordinate their efforts with the PBSP according to the needs of the identified communities. (PR)