HOMEGROWN company New City Commercial Center (NCCC) is set to launch its online-based grocery on April 8 in partnership with the Small Basket Company in an effort to provide its customers a convenient and efficient option in buying their groceries at a very competitive price.

The online grocery will provide customers a professionally designed dynamic website with an array of supermarket products to choose from and free delivery services right at the customer's doorstep.

Michael Esguerra, NCCC sales operations senior manager, in a press conference on Monday at Lispher Inn, said they decided to embark on an online platform to bring their products closer to their end consumers as well as to keep up with the current trends in retail.

He said clients now will be able to purchase what they need whether they are at home or at their offices.

Once launched, the Small Basket app can be accessed via website, IOS, and Android App, Facebook Messenger, landline, and SMS.

Engineer Allan Muhammad Ali Lachica, operations manager of Small Basket Market, said they wanted to give consumers easier and hassle-free purchase experience. At a minimum purchase of P200, customers could avail the free delivery service.

Lachica said at the beginning of their operations, they have four motorcycles and one multicab for big orders ready to serve their clients in six districts -- Agdao, Buhangin, Poblacion, Talomo, Toril, and Tugbok.

He also said they are eyeing to expand their free delivery services to other areas in the city and are even considering outside of the city.

Customers could order online from around 4,000 products NCCC is offering at NCCC Supermarket, Choice Mart, Choice Mart Express, and HB1 Pharmacy.

The online grocery store will operate every day from 9 a.m. to 8 p.m.

On the day of the launching this coming Sunday, he said that exciting prices awaits for those who will attend as they will be giving away gift packs, groceries, gift checks, and many more.