UREKA is holding the fourth leg of its workshops for the E-Cadet Program in Cebu City on Dec. 1, 2017 from 8 a.m. to 5:30 p.m. at the University of San Carlos Technology Center.

The E-Cadet program – a vital component of the UREKA Forum, UnionBank’s flagship corporate social responsibility project that helps micro, small and medium enterprises (MSMEs), launch their own e-Commerce business - seeks to train college students to expand their knowledge on digital commerce, digital marketing, personal branding, Facebook ad placement marketing, creating effective online marketing pitches, challenges and opportunities of e-Commerce in the Philippines, and online shop setup.

The project is in line with the Department of Trade and Industry’s (DTI) mandate to deliver 100,000 MSMEs into e-Commerce by 2020 and, at the same time helps students to sustain a viable source of income in the future.

Students will also get a chance to play a role in nation-building through inclusive innovation. (PR)