Opinion

De Leon: Filipino soap opera gets meme'd

Patrick Joven S. De Leon

FIRST of all, dear titos and titas, a meme is a humorous image, video, piece of text, etc., that is copied (often with slight variations) and spread rapidly by internet users.

Now, for the past few days, an exploitable Photoshop image of Filipino actress Dimples Romana began popping out everywhere on the internet. And here’s how it all started.

On June 28th, ABS-CBN network posted their season three trailer for the soap opera “Kadenang Ginto” on YouTube dubbed as “What goes up, must come down.”

In the clip, series antagonist, Daniela Mondragon (Romana’s character) drags a red suitcase after being shamed by her father's wife. Mondragon's evident fall from grace. The trailer gained over a smashing 3.9 million views in just six days.

Consequently, the stills on this particular video found their way to social media as many of our creative and witty kababayans thoroughly edited those out to create a slew of hilarious memes that incredibly broke the internet and at the same time made us ROFL (roll on the floor laughing).

In fact, when Facebook page “Pinoy 1 Million Jokes” uploaded the first series of images last June 30, the post generated over 12,000 likes and 2,600 comments in five days and still counting.

Indeed, Filipinos’ skills and creativity can take a person to places. Well, literally and figuratively.

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